Laura Heffelfinger

Director, Consulting Services

Laura Heffelfinger brings to Virsys12 over a decade of working knowledge of Salesforce, first as a sales and service user and then as an administrator and director. Laura has successfully led enterprise level implementations with previous companies including Ramsey Solutions, Thermo Fisher Scientific, and Open Biosystems where she excelled leading local and offshore teams guided by her understanding of complex business challenges.

The daughter of two Air Force officers and Vietnam veterans, Laura earned her BS in Biology from the University of Alabama in Huntsville and completed graduate work at The Johns Hopkins University School of Public Health. She is a Certified Administrator, Sales Cloud Consultant, Salesforce Certified Sales Professional, certified Scrum Master, certified in Practical Process Improvement, and a certified facilitator of strategic planning (Patterson methodology).

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